Engage Responsibly is a movement to drive understanding and action that drastically reduces online hate speech by 2025. It was led by the Association of National Advertisers (ANA), which was long engaged with Studio Simpatico.
Inspirations
Using the visual identity created by Pernod Ricard and Ogilvy, the bright colors and word balloons in different shapes bring the whole sites together with positive impacts.
My Role /// Designer, illustrator
Visual Identity /// Ogilvy
Agency /// Studio Simpatico
Design Director /// Bruce Viemeister
UX Designer /// Tamara Olson